Moe’s owners LOVE owning this brand!

“The food is awesome and the brand is fun and that starts from the top. We are serious business owners but we don’t take ourselves too seriously.”

Guy Campbell, Franchise Owner with 11 Moe’s Southwest Grill® locations

At the heart of every Moe’s Southwest Grill® is the passion and fun-loving spirit that our franchise owners bring to the brand.

The ideal candidate will have:

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Multi-unit Restaurant Operating Experience

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Ability to Open 3+ Locations

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People-development Orientation

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Strong Community Connections for GrassRoots Marketing

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Fun-Loving and Energetic Personality

"The food is awesome and the brand is fun and that starts from the top. We are serious business owners but we don't take ourselves too seriously."
- Guy Campbell, Franchise Owner with 11 Moe's Southwest Grill® Locations

Here is a cost breakdown to own a Moe’s.

Initial Franchise Fee $30,500
Construction & Build Out Costs $170,000 $500,000
Permitting $1,700 $2,500
Equipment Package $80,000 $125,000
Millwork $40,000 $48,000
Menu Board, Graphics & Interior Signage $12,000 $15,000
Exterior Signage $10,000 $27,000
Computer System $12,500 $46,500
Smallwares $11,700 $15,000
TV/Music $2,000 $3,300
Architect/Engineering $11,500 $32,000
Rent $4,500 $20,000
Grand Opening Marketing $25,000 $60,000
Legal & Accounting Fees $3,000 $10,000
Insurance $3,500 $15,000
Misc. Opening Costs $10,000 $25,000
Security Deposits $1,000 $10,000
Training Fees $0 $5,040
Travel & Living Expenses during Training $5,000 $30,000
Opening Inventory $4,000 $10,000
Additional Funds (3 Months) $25,000 $50,000
TOTALS $474,900 $1,109,840

*These figures are an estimate of a franchisee’s total initial investment in one Moe’s store, as disclosed in Moe’s Franchise Disclosure Document (dated March 25, 2021). A franchise owner’s actual investment and expenditures may vary considerably from the estimates shown, depending on many factors including geographical area, sales venue, the amount of space you lease and the capabilities of any particular management and service team. For a more complete understanding of the expenses described in this chart and related variables, please see Item 7 of Moe’s Franchise Disclosure Document, which goes into much further detail than the following notations.

Get Started

Welcome to Moe’s®! Here’s how you can apply to own your own Moe’s.